Data partnership and research agreement with Blurred Global to open up a new revenue channel

Insig AI plc (AIM: INSG), the data science and machine learning group, is pleased to announce that it has signed a data partnership and research agreement with Blurred Global (“Blurred”) – a strategy advisor on ESG positioning and corporate communications.

Blurred is a team of ESG experts that work with FTSE 350 corporations on their purpose driven communication. Its work is built on the principles of ESGP, “because no organisation can have a credible, effective Purpose without first understanding the impact of its business on the Environment, on Society, and in terms of Governance.”

Diana Rose, Head of ESG Research of Insig AI said: “We are excited to be providing FTSE350 and global corporate filings data to Blurred for the next year. Our goal at Insig AI is to provide the highest quality corporate disclosure data and NLP modules to enable great research teams to test their hypotheses, compare industry peers and track corporate ESG progress over time. Blurred is a leading voice in the ESG industry and we are eager to help it bring transparent and differentiated research to the market.”

Colm McVeigh, Chief Executive of Insig AI commented: “This agreement now enables FTSE 350 constituents to access our machine learning corporate disclosure data. Importantly, this opens a potentially new revenue stream for our business.”

Stuart Lambert, co-founder and Chief Strategy Officer at Blurred, said: “The area in which a company has the greatest potential to do harm is also the area in which it has the greatest potential to do good. We exist to help companies become fundamentally better, so that they then have a better story to tell, and then we tell that story to all audiences from investors to employees to customers. We’re excited to be partnering with Insig AI to put its data science at the heart of the work we do for our clients.”

In the video below, CEO Steve Cracknell outlines the nature of the group’s business and its ongoing growth strategy