International Patent Grants for Venture Life
Venture Life (AIM: VLG), the international consumer self-care group focused on developing, manufacturing and commercialising products for the ageing population, has been awarded patents in Japan, Indonesia, Australia and Mexico for its UltraDEX Sensitive range. These new recent patent grants add to the existing patents already granted in the USA, UK, South Africa and New Zealand for this innovative product range. Venture Life also has patent applications pending in many other jurisdictions, including the EU.
The aforementioned range of products contains a multicomponent composition and includes specific ingredients to reduce sensitivity and provide 12 hours of fresh breath. The UltraDEX range of products is manufactured at Venture Life’s development facility in Italy.
Domestically, Venture Life’s has agreed with Boots Chemists (“Boots”) to list two new additional UltraDEX products, increasing the range of UltraDEX products stocked in store from eight to ten. As a result of these new listings and further distribution gains, shelf space presence will further increase from July onwards. The Board believes this further validates Venture Life’s relationship with this key partner in the UK, and shows the continuing strength of the UltraDEX brand.
Jerry Randall, CEO of Venture Life, commented: “In Q1 2017, we ran a second successful UK advertising campaign that saw the UltraDEX brand once again featured on tube cards and radio stations across London and the South East, alongside promotional activity in key retailers. We are planning further activities in 2017 combined with a continued brand refresh and future product development. I am particularly delighted to see the further validation of the UltraDEX range in Boots, listing two additional products in the range. The progress we are making is testament to our strong leadership team and excellent support network, and reaffirms our strategic direction for the brand that we set out at the time of its acquisition last year.”